The Music Center Plaza
The Dream
The Music Center approached yU+Co with a wild idea:
What if we could design a set of Smart Screens for the renovation of their Plaza. What if these screens could integrate with The Music Center’s Iconic Architecture and cultural history and use interactivity to invite the public into direct participation with this Intelligent Plaza?
The Inspiration
Drawing on The Music Center’s Iconic Architecture and history as a cultural centerpiece, we wanted these screens not only to retell this story, but to work as portals that draw the public into a direct playful engagement with this new public space.
The Vision
We imagined different ways the screens could visualize architecture, people, sight, sound and play on-screen through figurative, literal and abstract representational strategies.
We devised a series of renders exploring these ideas…
![MusCtrPlz-previz-0.1.8-0001.jpg](https://images.squarespace-cdn.com/content/v1/5b5e21f231d4df2027f65541/1568072367309-C2D8YMFGSVPV6ETMJ453/MusCtrPlz-previz-0.1.8-0001.jpg)
![MusCtrPlz-previz-0.1.8-0002.jpg](https://images.squarespace-cdn.com/content/v1/5b5e21f231d4df2027f65541/1568072368186-CCK739G0UXAXTE7PIO5V/MusCtrPlz-previz-0.1.8-0002.jpg)
![MusCtrPlz-previz-0.1.8-0003.jpg](https://images.squarespace-cdn.com/content/v1/5b5e21f231d4df2027f65541/1568072372122-0LUDHKX1F0SO907ZH9WF/MusCtrPlz-previz-0.1.8-0003.jpg)
![MusCtrPlz-previz-0.1.8-0004a.jpg](https://images.squarespace-cdn.com/content/v1/5b5e21f231d4df2027f65541/1568072373000-S0Q3J9O3UBY82335W3YC/MusCtrPlz-previz-0.1.8-0004a.jpg)
![MusCtrPlz-previz-0.1.8-0008.jpg](https://images.squarespace-cdn.com/content/v1/5b5e21f231d4df2027f65541/1568072375088-SI8FK0BXWRCQIQDAUTMF/MusCtrPlz-previz-0.1.8-0008.jpg)
The Execution
We connected 3 cameras, a LIDAR sensor, an XLR audio feed, and advanced custom software designed in TouchDesigner to create several unique genres of visual content.
Augmented Plaza - Use of Tensorflow to transform the plaza in the image of iconic paintings
Sensor Generated Art - Using camera feeds fed into GLSL Pixel Shaders to invite audience interaction
Living Archive - Real-Time Playback of Photographs from the History of The Music Center
Fountain Art - Visualizations using LIDAR Scans of the Plaza
Audio Reactive - Generative visuals driven by BPM detection and Frequency Analysis in order to create Polyrhythmic relationships between live music and on-screen imagery in real-time during Friday Night Dance Events
The Team
Agency: yU+Co
Client: The Music Center
Creative Director: Garson Yu
Producer: Robert Checchi
Lead Creative Technologist: Dylan Roscover
Lead Engineer: Andrew Burnett
Software Engineer: Allen Zihan Zhang
Creative Coder: Keshav Prasad